“Listing
advisory refers to the professional services provided by financial experts and
advisors to companies seeking to go public and have their shares listed on a stock
exchange. This comprehensive process entails strategic planning, adherence to
regulatory requirements, financial analysis, and assistance throughout the steps
necessary for a successful public listing via an initial public offering
(IPO).
The main role of the Listing Advisor is to ensure that the issuing company
meets the listing requirements,
in accordance with the applicable rules and
regulations.”